The adidas Yeezy Boost 350 V2 is iconic and highly coveted for its minimalist construction and reinvented heritage technology.
Issued in September 2019, this edition benefits from a breathable Citrin Primeknit bootie styled with asymmetrical reflectivity, a see-through lateral stripe and Three-Stripes branding applied to the inner heel.
A semi-translucent midsole carrying Boost tech and a gum rubber outsole form the underfoot.
Adidas' logo is three stripes, which is used on the company's clothing and shoe designs as a marketing aid. The branding, which Adidas bought in 1952 from Finnish sports company Karhu Sports, became so successful that Dassler described Adidas as "The three stripes company".
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